Happy families are all alike; every unhappy family is unhappy in its own way. ——Leo Tolstoy
If each family The textile enterprise is likened to a family, and now these “families” are experiencing their own “luck” and “misfortune”.
The “traditional textile peak season” has finally arrived in September! Many textile bosses also admitted that they managed to survive the off-season and must not die in the peak season. This year’s “Golden Nine and Silver Ten” two months have become a “critical moment” in the minds of many textile people. If they are passed safely, they can celebrate the New Year safely. Otherwise, long-term high-load operation will become the “last straw” that overwhelms some manufacturers!
The appearance of all living beings in Bu City: Some people drink the northwest wind, some eat pork…
Recently, those who show off their wealth in the circle of friends are no longer Bulgari, Porsche, BMW, etc., but have become “second senior brothers”! Carrying a big piece of pork has become the standard for “rich people”. Looking at the entire textile industry, the key to determining whether a company is doing well or not depends on what products they make!
“Boss, do you have a T400 at home?” “No!” “If you can’t keep up with the trend, no wonder the goods can’t be sold, it’s normal!”
In the second half of the year, stretch fabrics such as T400 and T800 have obviously become symbols of “hot sales”, and early manufacturers There are few, and many people who want goods have to wait in line. Many manufacturers have also begun to produce this “hot cake”, and the overall market situation is still improving. According to interviews and surveys, many sample companies said that the current orders on hand are mostly for T400, Broken Card, and Honor of Kings, while the performance of other products is mediocre. For some cloth bosses who produce conventional products, it is a normal phenomenon for sales to shrink by half year-on-year.
Mr. Zhang of a company that does OEM orders said that recent orders have not improved. There are not many orders left on hand. They can be completed this week and the next step is to make inventory. Of course, many textile bosses said that the recent transaction volume of gray fabrics has been relatively good, and the orders on hand can probably be completed by the end of September. Mr. Wang, who gave up the production of imitation silk in August and switched to other products, said that the number of orders has increased recently. “I received an order for cool silk cotton this week, and it is a bit busier than before!” he said.
The cloth boss changed his mind when talking about “price”. Can the cloth he piled up before be realized?
It is true that the saying that products determine sales volume is true in any era. Textile bosses who produce marketable products are very happy to take orders, while some conventional products of companies appear “worried”. Judging from the sample companies monitored by China Silk City Network, although market inventory has been declining slightly recently, it is still at a high of about 40 days, setting a new high in the past three years.
For the cloth boss, stocking up on goods for one month can Self-comfort: Wait, it will be cleared after a while. It will be different after 2 months of hoarding. It is such a painful experience to see a large amount of money lying in the warehouse every day. In order to ship goods, most manufacturers will choose to receive orders at low prices, remove inventory, and return funds. During the visit, we found that many textile bosses have lingering fears about the word “price”. Can selling goods relieve inventory pressure?
Owned Mr. Xu, who uses 160 water-jet looms to make Shumei silk and polyester fabrics, said: “Since August, we have only been able to adjust product prices, and some gray fabrics are being sold at a loss! Now the factory has 2 months of gray fabric inventory, so we can only The machine was shut down by 20%.” Mr. Qian, the owner of another textile company that makes polyester taffeta, also complained: “Customers have been able to get goods recently, but the price reduction is obvious. Last week, the gray fabric dropped by 0.10 yuan/meter. This week It has dropped by another 0.06 yuan/meter. This pace of price reduction really makes my heart bleed, but it is impossible not to drop it. The inventory has been holding down the funds and it has been unable to move.”
Entering the second half of the year, all major conventional fabrics have lowered their quotations. Polyester taffeta, pongee, nylon and other gray fabrics have dropped by at least 40%. Many manufacturers said that this year’s prices are already the lowest in recent years, and they are selling out. The intention is not strong, after all, no one is happy to make a loss-making transaction. “The current products basically don’t have big profits, but we won’t sell them easily.” said Mr. Wang, the owner of artificial silk for ten years.
Jin Jiu? Silver ten? The market is facing a critical moment…
This year’s production capacity has been released intensively, but demand has not kept up in time, so that textile manufacturers are facing increasingly fierce competition. Various types of negative information frequently appear in the market: shutdowns, sales… some production capacity scales, factories with limited financial strength are having an even harder time in this cruel competition, and more textile people are looking forward to “timely rain” in placing orders in September this year. September and October have become the “critical moments” of the market!
From the market research in Jiangsu and Zhejiang, the operating load of weaving manufacturers is currently rising steadily, and most manufacturers still choose “high operating” operation: water-jet looms will start up this week The operating rate has rebounded to around 90%, the operating rate of circular knitting machines is around 60%, the operating rate of warp knitting is around 70-80%, and the average operating rate in Jiangsu and Zhejiang is already around 80%.
If continued high production capacity cannot meet good demand, then it will be very difficult Maybe after September or October, the market will be counterattacked by overcapacity, and those who took over at low prices in the early stage will also stop. By then, inventory will explode, and some small businesses with weak financial strength and unable to transform in time are likely to be reshuffled. were reorganized and eliminated. Fortunately, the textile market will usher in several opportunities in the coming years: Mid-Autumn Festival and National Day stocking season, Double 11 e-commerce season, Christmas stocking season… the market is still worth looking forward to! </p
