The latest data recently released by the General Administration of Customs shows that from January to July 2020, the cumulative exports of textiles and clothing were 1,101.92 billion yuan, an increase of 9.2%, of which textile exports were 634.32 billion yuan (textile exports including masks), an increase of 35.8% %, clothing exports were 467.6 billion yuan, a decrease of 13.8%.
In July, textile and clothing exports were 221.85 billion yuan, an increase of 17.2%, of which textile exports were 113.26 billion yuan, an increase of 52.8%, and clothing exports were 108.59 billion yuan, a decrease of 5.8%.
As can be seen from the above figure, from April to July, textile and clothing exports achieved four consecutive months increase. And as the global epidemic gradually eases, the demand for anti-epidemic materials declines. Therefore, the growth rate of textile exports in July slowed down compared with the previous period. The reason is that the market demand for textiles and clothing has rebounded, so the export situation is improving.
Foreign trade orders for clothing and home textiles have improved month-on-month, the rotation is over, and salespeople have returned to their posts!
“Since August, several foreign trade orders of 400-500 meters have been placed, and we have ended the previous rotation.” Salesman Xiao Shen said, “Recently, there are a lot more proofs than before.”
Coincidentally, Xiao Wang, a foreign trade salesman who took a rotational break before the end of late July, also said that he has started working normally in the near future. “The orders are a bit more than before, but now the order volume is not large, with orders of several thousand meters. I made a rough calculation, and if I can achieve half of last year’s sales this year, it will be considered very good.”
In August, it should have been the traditional off-season for seasonal demand, but the market has released month-on-month. As a sign of recovery, although the domestic trade market performed more prominently, there are also traces of orders in the foreign trade market.
According to an industry insider, many large companies engaged in foreign trade have further increased their market share of orders this year by virtue of their excellent product quality and appropriate prices.
It is reported that orders for washed velvet, high silk fabrics, etc. have also improved recently in the Middle East, with order volume reaching hundreds of thousands of meters; orders for four-way stretch fabrics exported to Vietnam have also performed slightly better.
In fact, the improvement of the foreign trade market is not only reflected in textiles and clothing, but also the performance of home textile fabrics is relatively outstanding.
“Our customers are mainly targeted at large supermarkets in the United States, so orders have been relatively stable recently. The company’s sales have also rebounded compared to before, and the factory’s production and sales are basically stable.” A main business Mr. Shen of home textile fabrics said.
According to the editor’s understanding, the home textile industry has been less affected than the clothing industry this year. After May, with the recovery of overseas economic activities, foreign demand for domestic home textile fabrics has also begun to synchronize. Things are getting better. Some textile companies said that although the order prices this year are not high, sales are still relatively stable, and companies have been executing orders.
Recently, the American home furnishing chain retailer AtHome released its second quarter performance report for fiscal year 2021, showing that the company is getting out of trouble. The company’s second-quarter performance report released on July 25 showed that AtHome’s second-quarter net sales were approximately US$515 million, an increase of 51% from the second quarter of fiscal 2020. In the second quarter, it achieved a net profit of US$82 million, and same-store sales increased by approximately 42%. It can be seen that the foreign home textile retail industry is recovering.
Crisis and potential coexist, Can the foreign trade market start smoothly in September?
Although the current partial performance on the trade side has improved, for textile bosses, compared with previous years, this year’s performance is not good. Although the COVID-19 vaccine has been released, it will still take time to promote it. Looking overseas, the epidemic is still recurring in many countries, and there is still a risk of “suspension” in business activities.
It is reported that Europe has recently begun to enter the summer tourist season. As people relax, the epidemic has also rebounded! The number of newly confirmed cases in Spain, Germany, France, Belgium and other countries has all shown an upward trend. For example, the number of newly confirmed cases in Spain has increased to about eight times that in June; in Germany, the number of new infections with the new coronavirus has exceeded 5,000 in the past seven days. Calculated in terms of new confirmed cases per 100,000 people, it has returned to mid-May levels.
It can be seen that the epidemic is still spreading around the world, and its impact on economic recovery is still great. If terminal consumption cannot recover well, the demand for clothing products will be difficult to rebound, which will inevitably affect the rhythm of downstream orders for fabrics and increase the risk of ordering.
During the visit, the editor found out that because the epidemic situation has not been improved very well, there are no Some textile bosses are worried about this year’s “Golden Nine and Silver Ten” market conditions. “At this time in previous years, our foreign trade orders for next spring and summer have already been sampled and tested, but…There has not been much feedback from customers recently, and it is expected that the volume will shrink by at least one-third. “Mr. Chen, a foreign trade salesman, said.
Of course, we must also see the good side. The epidemic has promoted the rise of e-commerce platforms, so even if the epidemic rebounds, There are signs that there is still a certain demand for clothing in the market. “We are talking about three monthly cabinets in August, and we hope that the market will continue to improve in September. “A textile boss said.
Although the market environment this year is not good, coupled with the change in customer ordering patterns, large market orders may shrink, but as usual, in After the summer vacation, European and American markets will continue to place orders for the Christmas season, and both the clothing and home textile fabric markets will have certain performance.
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