Cotton enterprises work hard to develop internal skills to resist risks
Although cotton prices fell and stabilized in the second half of last year, at the 4th US Cotton School, the concerns of enterprises and conferences were still related to the price trend of cotton. Some companies reported that although cotton prices fell by half last year, their profits dropped by two-thirds. Due to cost issues such as cotton prices, some orders flowed to Southeast Asian countries. Wang Gongzhu, general manager of Anhui Huamao Fabric Co., Ltd., believes that cotton textile companies should take the initiative to infer the trend of cotton prices from both global consumption and cotton production. By participating in activities hosted by the International Cotton Association of the United States to strengthen communication with cotton suppliers and professional cotton organizations, companies can obtain timely and effective information. In addition, in order to improve their ability to resist risks, cotton textile enterprises should also work hard on their internal skills in production management.
Anhui Huamao Fabric Co., Ltd. is a cotton textile enterprise with domestic and international first-class equipment. The company adopts natural fibers and various new fibers, and can produce Chengfeng brand 5-330 pure and blended chemical fiber fabrics annually. It has more than 50,000 tons of spinning yarn and 80 million meters of Yinbo brand pure and blended chemical fiber fabrics with effective widths of 120cm~360cm, interlaced natural color cotton and knitted fabrics. Affected by the economic downturn in Europe and the United States, the demand for cotton textile products is still in a relatively shrinking trend. As a large-scale cotton textile enterprise with domestically produced brand cotton yarn and natural cotton cloth, how to deal with the downturn in the market has become a top priority. Wang Gongzhu said: “For the fabric industry, there are difficulties. But enterprises cannot passively wait for the situation to improve, but must take multi-faceted and systematic measures to proactively deal with this situation. First of all, they should increase internal cooperation within the enterprise. In all aspects of governance, we focus on governance innovation, technological innovation and cost innovation, and strive to adjust governance methods and innovate governance models. This is an important way to improve internal strength. Secondly, we must adhere to technological leadership, strengthen quality governance, and promote quality based on our own advantages. Innovate and continue to enhance the value of the industrial chain. Thirdly, we must closely integrate market demand, optimize product structure in a timely manner, and tap the potential of cost reduction.”
Wang Gongzhu pointed out that while enterprises are actively adjusting their structures and strengthening governance, they cannot relax their control over the selection of raw materials. “The product quality of fabric companies, especially cotton textile companies, is inseparable from the quality of raw materials. The quality of raw materials plays a key role in the quality of cotton yarn. Measuring cotton quality indicators involves many contents, such as length, micronaire Value, strength, foreign fiber, etc., especially the problem of foreign fiber. If these indicators do not meet the user’s requirements, the quality of the cotton yarn spun by the enterprise will not be guaranteed, and it may also affect the reputation of downstream customers. The American SUPIMA cotton used meets the company’s production needs for high-end products. ”
Strengthen communication and focus on supply and demand
Having been engaged in the cotton textile industry for more than 20 years, Wang Gongzhu has been paying attention to the price trend of cotton. He believes that from a macro perspective, the international market trend, the overall economic turmoil in Europe this year has made the confidence index of consumers and businesses lower. Dropped to freezing point. In terms of cotton supply, in addition to paying attention to the country’s purchasing and storage policies, Wang Gongzhu also uses the platform of the American Cotton Association to understand and grasp the international cotton supply situation. Wang Gongzhu said: “Becoming a COTTONUSA U.S. cotton certified company has deepened our understanding and communication with the International Cotton Association of the United States, and this communication has played an important role in supporting the company’s future selection and procurement of cotton and the import of U.S. cotton. Role. The U.S. Cotton Association provides good services in information transmission, allowing us to understand the changes in domestic and international cotton markets in a timely and direct manner, including cotton planting area, cotton varieties, cotton price trends and cotton consumption. situation.”
In the U.S. Cotton School held every two years, comprehensive cotton market supply and demand information provides a reliable reference for corporate managers like Wang Gongzhu. By strengthening communication with the American Cotton Association, both parties can promptly understand, provide feedback and solve problems encountered during the use of cotton, ensuring the quality of cotton and the quality of corporate products.
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