The super long holidays of National Day and Mid-Autumn Festival are over, but for textile people, there is no concept of “long”. After all, we only have 2-4 days. But as long as there are orders to make, textile workers are happy even if they don’t take a day off. Many textile companies are happy during this National Day holiday, because the textile market in the recent stage is feeling a bit crowded with orders, queues, and warehouses are in peak season.
Hot! Over 700,000 meters of warehousing per day continued for half a month
“In the few days after the National Day, the factory’s order volume can be said to be booming. Gray fabrics are brought into the warehouse every day The volume is between 700,000 and 800,000 meters. Now all the machinery and equipment in the factory are in full production. This situation happened at the beginning of this year when rushing for goods, and did not happen again until October. However, now based on the daily warehouse volume, the opening Full-horsepower production is still not enough, and it is estimated that the warehouse is not far away.” said the person in charge of the dyeing factory.
The improvement in orders was actually very obvious before the holiday. It is understood that the market situation of this dyeing factory suddenly improved more than a week before the National Day, and the daily warehouse volume was stable at around 700,000 meters. You must know that in mid-September, the daily warehouse volume of the factory Most of them are hovering around 300,000-400,000 meters, and the overall operating rate is maintained at around 60%. It is really surprising that the market has turned around in just half a month and is still continuing. For this reason, their National Day holiday has also shortened from 3 days last year to 2 days this year.
But we obviously cannot just see the appearance of an improvement in the market, but also need to study the problems that may arise after the improvement.
Dyeing fees are eager to increase, and subsequent orders may be “cut off”
The textile market is not good this year, and dyeing factories are under tremendous pressure. When operating and production costs are high, they don’t dare to raise prices easily, and even continue to lower prices to attract customers. However, the recent order volume has been unusually good, which has given the dyeing factory confidence.
According to a staff member of the dyeing factory, their order volume has increased significantly recently. A while ago, the factory was still criticizing salesmen who had no performance. In the blink of an eye, around the National Day, the factory The place is already full of orders. Moreover, the factory owner was already considering raising the dyeing fee, but now that the market has suddenly improved, the factory does not dare to act rashly for fear of losing customers due to the increase in dyeing fees. However, it is obviously impossible to get discounts now. If the order volume continues, then an increase in dyeing fees is inevitable.
Everyone who is familiar with dyeing factories knows that once the dyeing fees are raised, there will be no chance of falling, unless your order quantity is large enough and you can talk to the factory, but obviously Not everyone can receive big orders every time. Moreover, a large part of the order surge before and after the National Day is due to the long National Day holiday, and customers place orders in advance before the holiday. Fabric traders continue to place dyeing orders to dyeing factories during the National Day holiday.
In other words, the quantity of fabric orders may be extremely limited for a period of time after the holidays, and the RMB has continued to appreciate recently, which means continued profits for traders who quoted prices in the early stage. shrink. If limited orders and limited profits are met with rising dyeing fees, it will not be a good thing for all textile workers. However, the performance of the national economy during the National Day holiday may give us textile people confidence.
Holiday consumption is booming, and the autumn and winter market begins to gain momentum
During the National Day, more than 500 million domestic trips are enough to illustrate what is called the “Eleventh Golden Week”. But in addition to the very lively and gratifying scenes of tourism and transportation, the total number of passengers in shopping malls across the country also reached 305 million. . The explosion of shopping traffic will inevitably drive the clothing consumption market, especially in October, when most cities in my country have entered autumn, the weather has gradually turned cooler, and the clothing market has opened up sales of autumn and winter clothing. And it can be seen from the fact that most of the current orders in the factory are high-elastic pongee, conventional pongee, T400, T800 and other autumn and winter fabrics and lining varieties.
Although spring clothing sales were bleak in the first half of this year, many brand clothing companies on the market have reduced or canceled autumn orders. However, although large brand clothing companies have large order volumes, the number of suppliers who can receive these customers and orders is limited after all, so the number of traders they can affect by reducing orders is also limited.
And they reduced their clothing orders, which to some extent gave up their market share. However, the market still needs autumn clothing. Especially during the National Day, my country’s “internal economic cycle” has promoted the recovery of many industries. Consumers’ spending power is still there. This year’s autumn and winter clothing consumption will not be too different from previous years.
If the supply of autumn clothing from brand clothing companies decreases, then the market demand will inevitably be transferred to some small and medium-sized clothing companies, and at the same time, it will also give the vast majority of small and medium-sized textile companies in the market Chance. And our “Double Eleven”, “Double Twelve” and other important shopping seasons such as Christmas abroad will follow. It can even be said that it is alreadyThis marks the most important replenishment and stocking time of the year.
Recently, the textile market has seen a rare improvement this year. On the one hand, textile people must actively grasp it, and on the other hand, they must be wary of the “traps” hidden behind the market. But we must have enough confidence, after all, there is still a lot of room for us to play in the domestic market. </p