It is reported that a weaving factory in Jiangsu and Zhejiang received an order for 1.5 million meters of recycled fabrics. Could it be that the recycled fabrics that “disappeared” in the first half of the year have become popular again?
It is understood that the orders received by the factory this time are all spring and summer fabrics such as chiffon and satin. In this regard, the textile boss said: “In the first half of the year, we did not receive a single order for recycling, and there were only a few orders for other common varieties. Now we are really unprepared to receive such an order for millions of meters.”
Why were so few people paying attention to the popular products in the European and American markets in recent years in the first half of this year? Why can we suddenly receive orders worth millions of meters now?
Recycled fabrics are popular in European and American markets, but the epidemic has reduced its sales by two-thirds
Recycled fabrics are popular in European and American markets There is basically no domestic demand, and its main position is mainly in the European and American markets. The EU government has ordered a ban on textile waste and required member states to carry out specialized textile recycling from 2025 to increase the reuse rate of textile fabrics.
In recent years, some well-known global clothing companies have taken a stand on this type of fabric.
Zara: Starting from the 2016 autumn and winter series, it has specially made an environmentally friendly line called Join Life; in the summer of 2017, recycled linen fabrics and so on were added.
H&M: By 2030, we will use 100% recycled or other sustainably sourced materials.
Adidas: Fully use recycled polyester fiber in 2024!
Nike, Burberry, Gap and other brands have joined the circular fashion plan, aiming to reduce waste in the global fashion industry by recycling raw materials and products!
But until 2020, the “popular” recycled fabrics that were once mixed in the textile market seem to have disappeared.
Due to the impact of the epidemic this year, recycled fabrics have lost their former luster in the textile market. Epidemics in European and American markets have been recurring and have been difficult to control, resulting in some international brands’ clothing sales ratios. It has been reduced by more than half in previous years. With the backlog of inventory, the sales of textile fabrics have also been much reduced than in previous years.
Double Eleven and vaccine progress promote the recovery of confidence in recycled fabrics
The Double Eleven that just ended seems to be more exciting than in previous years It got a little livelier. As of 24:00 on November 11, the numbers on the big screens of Hangzhou Future Science and Technology City Academic Exchange Center and Tmall Double Eleven Media Center were finally fixed at 498.2 billion yuan. What is this concept?
A lot of money can be connected to the earth n times!
Whether it is real demand or retaliatory consumption, in short, after Double Eleven, a lot of good news seems to have come out of the textile market.
However, Double Eleven only affects domestic textile trade. The domestic trade market is so hot, what does it have to do with recycled fabrics that deal with the European market all year round?
The impact of the epidemic has straightly lowered clothing sales in the first half of the year. Brands are waiting for an opportunity to clear out inventory. Finally, the arrival of Double Eleven has changed the current situation. , I don’t know if I haven’t bought clothes for a long time. This year, individual clothing merchants and brand clothing merchants on Taobao and JD.com have been fully prepared since the end of October, waiting for everyone to place crazy orders. Of course, this year’s Double Eleven everyone Its combat effectiveness cannot be underestimated.
It is also very common for brands to offer discounts to clear inventory. Monthly sales of tens of thousands have become commonplace. Adidas and Nike even exaggerated sales of more than 50,000. As you can imagine, consumers How “crazy”!
So it is precisely because of the frenzy of Double Eleven that the inventories of these big-name manufacturers have been almost exhausted. , it’s finally time to start preparing spring and summer fabrics for next spring and summer.
Secondly, the good news of the successful development of the new coronavirus vaccine has greatly boosted textile people’s confidence in the European and American markets. It is understood that the orders received by the factory are for chiffon and satin spring and summer products. Fabrics, this also shows that everyone is already preparing for next year’s spring and summer clothing. Recycled fabrics have a great impact on the European and American markets. Even recycled fabrics will gradually become more popular in the domestic market in the future. Recycled fabrics are likely to be the mainstay of the future textile market. “Rising Star”.
After October, Double Eleven The surprise for everyone is very big, but now some textile bosses have told the editor that they are still very confused about the future market, and whether it will be good or bad is still unknown. In short, the current market trends are still relatively optimistic. Relying on the current market situation, the market will still move in a good direction.
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