The words selling at low prices and producing at a loss have been used throughout 2020. As mentioned earlier, tens of thousands of looms in the Qiandao Lake area produced SPH at a loss. card, just to maintain the normal operation of the factory.
This year, textile bosses eat After suffering too many dumb losses, in 2021, textile bosses are no longer willing to be so humble and start to “resist” desperately…
I don’t want the 10 million meter order!
“Several customers placed orders for 10 million meters of imitation silk with a certain textile company, but that textile factory domineeringly gave the money The order was rejected,” said a textile boss in Shengze area.
It is understood that this 10 million meter imitation silk order is for 75D pearl chiffon. The customer placed the price with the manufacturer at 1.7 yuan/meter. The manufacturer insisted on 1.9 yuan/meter. However, the negotiation failed and the manufacturer did not compromise. In the end, he rejected the order arrogantly.
75D chiffon beads are usually used in the weaving of summer women’s clothing. It is one of the more common imitation silks on the market. It has The style of silk chiffon, good drape and high color fastness, has always been a hot-selling variety in the textile market. Its demand has been long-lasting and huge over the years. The fabric is made of 75/72 semi-gloss FDY, with a weight of 140 grams and a twist of 28T. The raw material price is 6,800 yuan/ton, plus the twisting cost of 7 yuan/kg, the cost price is exactly 1.9 yuan/meter, which is not included. For the price of loom and labor costs, if the customer uses a price of 1.7 yuan/meter, he will lose nearly 2 million yuan in raw material costs. Such excessive demands are very reasonable for the manufacturer to reject.
Stick to the bottom line of price
Last year’s imitation silk products Gray fabrics have been overwhelmed by the epidemic. Many manufacturers have received many orders at a loss, but the final bottom line is still adhered to. For example, 20 million meters of 75D chiffon beads from Qiandao Lake were all sold at a price of 2.05 yuan/meter. But the customer lowered the price by 0.05 yuan/meter, and the textile boss “would rather die than surrender” and stopped selling! There are also SPH fabrics produced at a loss, and the order is only accepted while ensuring the cost of raw materials.
It is up to the textile boss to decide whether the price is suitable. There is always a bottom line that cannot be touched. Some orders that lose too much money are just to maintain production. Will consider carefully.
The rising gray fabric
Since November last year, the price of raw materials has begun to rise one after another, and the prices of many gray fabrics have also slowly risen. As mentioned in the previous article The price of brocade, polyester and wrinkled gray fabrics I visited has increased by 20%, and the price of polyester-cotton stretch satin has also increased from more than 6 yuan/meter to more than 7 yuan/meter.
“Recently, the price of gray fabrics has been rising. The price of raw materials for low-weight gray fabrics has increased, and the prices of gray fabrics have also increased. Almost all gray fabrics have increased in price. Please inquire. There are more customers paying higher prices, but there are still not many actual orders.” said a textile boss in Shengze area.
Indeed, the price of gray fabrics has been at a very low level last year due to a series of factors such as the plunge in raw materials and low-price selling, and it is time to increase. Woke up.
Good signs have begun
Although now textile Bosses report that market orders are still lower than in previous years, but as the number of inquiry customers gradually increases, they believe that demand will definitely return to normal levels in the future. Nowadays, the most popular inquiries are for some spring and summer fabrics. Spring and summer fabrics have been suppressed by the epidemic last year. , everyone originally thought that the “Gold, Three and Silver” products would boost the sales of spring and summer fabrics, but this did not happen. Last year, some textile bosses who mainly made imitation silk complained that millions of meters of inventory were all sold at low prices. No one wants the goods yet. This year’s “Gold, Three and Silver” may give textile bosses an unexpected surprise.
It can be seen from the rising trend of raw materials that the price of gray fabrics will definitely rise in the future. This seems to make it easier to understand the thoughts of the above-mentioned textile boss who refused to order 10 million meters. If now If you take the order, you will definitely lose more in the future. This is a long-term loss-making order, and no one wants to do this.
Although the situation is optimistic, “the plan cannot keep up with the changes”!
Everything seems to be moving in the right direction now, but the epidemic has been breaking out again in foreign countries recently. Mutated strains have appeared in many countries in the past few days. , this can’t help but worry about the textile market. Judging from the current situation, the future of the textile market has become an unknown. The epidemic is like a time bomb, and it is difficult to say that it will be completely eliminated. Textile bosses are in this regard Still be very cautious.
Textile bosses have recently begun to stock up on goods, but there is one thing that is very important.The key is, will the price of raw materials fall to the bottom after this year like last year due to the epidemic? It’s really hard to say…
So the textile boss We need to be extra careful this year, not only in stocking goods, but also in all aspects of order taking, production, etc. We must anticipate the worst outcome.
In general, the start of 2021 is not bad, but there is no telling what the market will be like next!
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