The “Golden Three” period has gradually begun. Judging from the survey results, the operating rate of many weaving companies has risen to 100%. When the editor asked about the hot-selling varieties, they all shook their heads and said that the hot-selling products on the market now are all relative. They are basically based on “small batch, multi-batch” orders. Compared with the past, which often cost millions of meters, The quantity is nothing at all…
Popular or not, supply and demand is the dominant factor
Judging from the traditional textile market, after the Spring Festival, imitation silk fabrics will be on the hot-selling stage, ranking first in the sales list. Generally, this wave of market can last until the end of May.
In the past, before the peak season, weaving companies would stock up on some fabrics in advance to shorten the delivery cycle, and fabric companies would start stocking up in advance to seize the market. But the current textile market is no longer what it used to be. After the textile industry experienced a wave of blind expansion, the problem of overcapacity has become increasingly serious, so the market transaction logic has also changed.
A weaving company said that since the start of production, the order maintenance situation has been good, and it will probably be maintained until the end of May, with the operating rate reaching 100%. The varieties currently being operated on the machine are stretch satin fabrics, which were pre-ordered by traders a few years ago. However, as the sales of this fabric gradually increased, the frequency of traders’ order reminders increased significantly. In order to avoid risks, subsequent orders were forced to turn on the screening mode. For example, there was an order for 150,000 meters of artificial silk two days ago. Due to clear delivery requirements, the order could not be completed on time, so I simply rejected it.
When asked why traders were ordering stretch satin fabrics one after another, he analyzed that insufficient market supply was the main reason for the fabric’s popularity.
According to market practice, February to May every year is the peak sales season for imitation silk, but now it seems that only a few varieties can reach the best-selling level. This can be seen from the company’s gray fabric inventory. For example, the current inventory of this weaving company is about 1.5 million meters, and the varieties include tangled hemp, satin chiffon, peach skin, etc. Looking back on previous years, the above-mentioned fabric varieties basically did not have a backlog of inventory in the first half of the year.
Whether prices increase or not, inventory situation becomes a key factor
It is not difficult to see from market research that the recent trend of fabric prices has been generally stable. Some fabric manufacturers even expressed that they want fabric prices to increase unless there is a sharp rise in the raw material end.
On the first day of March, polyester filament yarn saw a long-awaited high production and sales, with the average daily production and sales even exceeding 183%. But it is a pity that the main benefit supporting this wave of production and sales comes from the cost side. Due to lack of stamina, this high production and sales became a “short-lived flash in the pan.”
According to company visits, in terms of raw material procurement, some weaving companies have gradually shifted from blindly hoarding raw materials to purchasing on demand, while others have controlled raw material inventory within 15-25 days. It seems that such cautious weaving companies cannot help The raw material side achieved a substantial increase.
Will the hot sales drive up fabric prices? It is understood that the above-mentioned elastic satin gray fabric that traders are rushing to buy was quoted at 4 yuan/meter a year ago, and is currently priced at 4.3 yuan/meter, an increase of 0.3 yuan/meter. This price increase may seem unremarkable, but if you compare it with the “street stall price” offered by a fabric manufacturer when it sold polyester taffeta at a low price in the early days, you can see how difficult it is to increase fabric prices in the current market environment. things.
At present, inventory backlog has become a “stumbling block” hindering the rise of fabric prices, which is more prominent in conventional varieties. If the demand side continues to be sluggish, fabric companies can only obtain orders through low-price competition and fall into an endless “price war.” This not only affects the profitability of the company itself, but also lowers the price level of the entire market.
Postscript
At present, the polarization among enterprises in the textile market is serious. Since the recovery of the demand side is difficult to achieve overnight, the extension of the “Gold, Three, Silver and Four” is a foregone conclusion. Some people predict that whether the traditional peak season can really come, Qingming Festival may become a key time node.
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