30,000 meters is nothing in the peak season, but 30,000 meters in the off-season is a big deal.
“A few days ago, a customer placed an order for 30,000 meters of brocade-polyester plain weave. It could have been produced with a water-jet loom and sold for less than 5 yuan/meter. However, the customer required the gray fabric to be dried, so we directly switched to it. For air-jet loom production, the cost will directly increase by 0.5 yuan/meter.” said the textile boss.
While costs increase, what remains unchanged is the selling price. Not to mention whether there is a loss or not, the textile boss will definitely not make money on this order, but in today’s market, orders seem to be much more important than profits.
As the market upgrades, gray fabrics must be of high quality
Different from the previous market where large quantities were mainly used to produce some cheap gray fabrics with acceptable quality and medium profits, the current market is between quality and quantity. More buyers will choose quality. Of course, while ensuring high quality, the cost will also increase. Somewhat increased.
There is definitely a difference between high-priced raw materials and low-priced raw materials. The stability of the gray fabric is the most intuitive reflection. At the same time, the different production looms can also distinguish the quality of the gray fabric. The same fabric must be produced by a water-jet loom. Compared with air-jet looms, cotton gray fabrics cannot be produced with water-jet looms, but even the most conventional polyester taffeta and pongee can be produced with air-jet looms, but the price will definitely be much higher.
In the off-season textile market, there is not much demand for conventional fabrics. It is at this moment that niche fabrics and high-quality products can become the purchasing targets of customers.
However, not all customers will choose high-quality fabrics, and some weaving manufacturers will choose high-variety fabrics and their prices will increase. It is not impossible for customers to cancel orders directly if they don’t buy it. Of course, between quality and price, buyers definitely want to have both.
I kept the price but lost the order.
Low prices are basically due to excess inventory. Once a price war starts, it will be difficult to end it unless the inventory of hot-selling products is cleared. However, it is also very difficult to increase prices now that demand has not yet fully recovered.
Faced with the choice between orders and prices, there is no doubt that the weaving boss will definitely choose the order. Small profits but quick turnover is the principle that textile bosses now use to sell cloth. The most heard sentence this year is “There are orders, but the profit is not much. The main thing is A small profit but quick turnover.”
Of course, there are also those who try to increase prices, but not by much. They just want to use high-quality fabrics to make a little more money, so customers will definitely not accept it. In addition to lowering prices and improving quality without changing selling prices, textile bosses can protect their customers and stabilize the few orders in the off-season.
Today’s market pursues less but more refined, high-quality fabrics. Conventional fabrics are far less popular than in the past. Weaving manufacturers are naturally facing difficulties. Costs are rising but fabric prices have been slow to rise. They can only choose between orders and profits. However, due to the rise in crude oil, the prices of many raw materials have begun to slowly rise. The rising cost is one of the important factors driving up the price of fabrics. As long as we wait for the arrival of the peak season, the fabrics do not need to be so popular, and the prices will naturally start to rise.
At present, the market is still facing the situation of “overcapacity and sluggish demand”. If you want to change the status quo, you must either reduce supply or increase demand, but it is more difficult to operate both. After all, the era of making money while lying down has long passed. The market has entered an era of survival of the fittest. Whether orders are booming or not depends on the product.
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