China Garment Website_China's popular garment and fashion information platform China Garment News In May, it was “loved by thousands of people”, but in September, it was “abandoned by others”! Every household has hundreds of thousands of meters of inventory, and textile bosses are alert: Overcapacity is dangerous!

In May, it was “loved by thousands of people”, but in September, it was “abandoned by others”! Every household has hundreds of thousands of meters of inventory, and textile bosses are alert: Overcapacity is dangerous!



In the first half of the year, because the epidemic was not well controlled, the market did not improve, but this does not mean that there are no hot-selling products. Among them, …

In the first half of the year, because the epidemic was not well controlled, the market did not improve, but this does not mean that there are no hot-selling products. Among them, imitation acetate fabrics are very prominent. Half a year has passed. I wonder what is the current situation of imitation acetate strips that were “all the rage” in April and May?

Hundreds of thousands of meters of inventory sold out, fresh on the machine But the inventory changes instantly!

Speaking of the craze of imitation acetate strips, I believe many textile people should also be aware of it. In April and May, many textile bosses stocked They were all sold out, and when they started fresh production, the inventory was full!

Production has resumed, but now each of these market manufacturers has hundreds of thousands of meters of imitation acetic acid in stock, which cannot be sold!” said a textile trade boss.

The “flowering period” of imitation acetate strips in the textile circle is indeed Too short. It is understood that the hot sale only lasted for about ten days. This wave of craze can be said to be fierce. Many textile bosses thought that imitation acetic acid fabrics were selling well and began to produce them frantically. However, they never expected that hundreds of thousands of imitation acetic acid fabrics would now be sold. The rice has become a stock, and even now it is being sold “low price” and no one wants it.

When it’s hot, it’s 5 yuan/meter, but when it’s lonely, it’s more than 3 yuan and no one asks!

Nowadays, the prices of some hot-selling products have dropped compared with previous years, not to mention some products that have lost their popularity. “When the imitation acetate strips were most popular, they sold for almost 5 yuan/meter. Now no one wants more than 3 yuan/meter, and the price is a loss-making price.” A textile boss in Shengze area said.

It is understood that the cost price of the fabric is about 4.5 yuan, and the profit margin of the first half of the year is about 5 yuan/meter. The imitation acetic acid series is in Fabrics can be regarded as relatively high-end products. In previous years, they can usually be purchased for more than 5 yuan. Due to the special situation this year, they do not have much advantage in terms of price. Now September is supposed to be the best-selling period for autumn and winter fabrics, but the demand is always there. We can’t keep up, so some products that were popular in the early stage have overcapacity due to the textile bosses following the trend of production. Now they can only be sold at low prices. The old problem of overcapacity cannot be eliminated.

Textile bosses are wary: blindly following the trend will lead to overcapacity! In the end, I suffered a loss

The problem of overcapacity has always existed in the textile circle. This year, the market was not as good as in previous years. Textile bosses are faced with Such a market must be very anxious, so a mentality of blindly following the trend of whatever is easy to sell has arisen. In previous years, you might have made money, but this year is different, the demand is small, and the best-selling varieties are The popularity is also much shorter than in previous years, and the hot-selling varieties are also much smaller. As a result, the textile boss just knew that this product was selling well and started to produce it on the machine. When the production was completed and ready to be sold, the popularity of this product had passed. In the end Not only did not much cloth be sold, but the inventory was much larger.

In fact, such examples are not in the minority. One was mentioned earlier British skewers are a hot-selling variety. At first, almost everyone knew that British skewers were hot-selling. Trade bosses each issued orders for hundreds of thousands of meters. But half a month later, the popularity of British skewers gradually faded away. Many textile bosses Suffered a loss.

In short, under the current market situation this year, textile bosses need to think twice no matter what kind of gray fabric they produce. If they are not careful, it will become inventory and be left in stock. If you sell it in the future, the price will be greatly reduced. The problem of overcapacity is very serious in the textile industry. If this problem is not solved, the market situation will be difficult to truly improve. Textile bosses should be vigilant and not get angry now when the market is not good. Pour on the oil!

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Author: clsrich

 
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