What we often call “textile printing and dyeing” generally refers to dyeing factories and printing factories, and printing factories often specifically refer to water printing factories. Of course, there are many printing techniques in the textile market. In addition to water printing, digital printing, transfer printing, and paint printing are all common among us. March and April are the peak seasons for the textile market, and they are also the peak seasons for the water printing market. However, the overall market performance this year is not satisfactory. So what is the status of the water printing market?
Orders are scarce, and the opening rate is about 50%
Recently, we have been struggling with changes in the operating rate of dyeing plants. On the one hand, the operating rate of dyeing plants will rebound too slowly after the year. On the other hand, The startup rate has always been hovering below 90%, while the same period in previous years has reached more than 95% early, and even stayed at 100% for a long time. However, comparing the operation rate of water printing factories, you will find that the operation rate of more than 85% is already out of reach.
Through the analysis of many sample waterprinting and dyeing factories According to continuous tracking, the operating rate of water printing factories continued to hover around 55% in the second half of April, and the overall change was very weak. On the one hand, it shows that nearly half of the printing machines in watermarking and dyeing factories are shut down. On the other hand, it also shows that the order volume of watermarking has been relatively stable within half a month and has been at a low level. And not only were water printing orders in April average, but the average operating rate of sample water printing factories in March was less than 40%.
March and April are the peak seasons for the textile industry. Although the overall market situation this year is not as good as in previous years, the status of the water print market is completely in the off-season. In fact, the weakness of water printing has been very obvious as early as last year.
Lack of orders for imitation silk, shrinking demand for water printing
Everyone familiar with the textile market knows that, Orders that use water printing are basically imitation silk products. Since imitation silk is often used in spring and summer women’s clothing, how to show the beauty of thin fabrics naturally depends on the blessing of printing. However, the order situation of imitation silk in recent years has not been good.
Due to the epidemic last year, the global spring and summer clothing market was deeply affected. Naturally, orders for such fabrics also dropped sharply. Some textile companies have stocks of more than one million meters of common chiffon, hemp and other imitation silk products, and most of the products sold at low prices on the market are of this type.
This situation has continued into this year. According to the person in charge of a simulated silk weaving factory, their factory was better at the beginning of the year and could produce products every day. The fabrics used in the three major trucks are basically ignored now. Although the price of raw materials has not been low since the end of the year, there is still a lot of room for negotiation on the price of imitation silk fabrics. Another imitation silk processing and dyeing factory also has the same feeling. According to the person in charge, imitation silk only accounted for 20% of the factory’s orders at the best times in March and April this year, while in previous years it basically accounted for more than 60%.
Weaving and dyeing factories have very limited order quantities, and naturally there are even fewer orders for printing and dyeing factories. Of course, it is not only the stability of printed and dyed fabrics, but also the price of water printing that is the main factor.
The cost of water printing is rising, and digital printing is taking advantage of the momentum
In mid-April, a water printing The director of the printing factory revealed to us that he no longer served as the director of the previous water printing factory, but started his own business and opened a digital printing factory. At present, when customers choose between water printing and digital printing, most of them may be the same as this factory director. The main reason is price.
Normally speaking, the cheapest is water printing. The printing price is generally around 2.7 yuan/meter. The better ones are already more than 3 yuan/meter. In addition, the printing fee is 300. -500 yuan/color, and the price of water printing continues to rise every year, as does the dyeing fee. But digital printing is completely different. From 70 to 80 yuan/meter when it first appeared, it quickly dropped to 20 yuan/meter, 10 yuan/meter, and now 3-5 yuan/meter. Many factories even now print Super low price of 2 yuan/meter.
Taking a 2,000-meter printing order with 5 colors as an example, the cost of water printing has reached about 4 yuan/meter, while digital printing is always 3- At 5 yuan/meter, it can be said that the cost of digital printing is basically lower than the cost of water printing. Driven by price, customers will naturally choose cheaper digital printing, not to mention other advantages such as convenient proofing, diverse colors, precise patterns, and fast production speed.
According to a trader, they have a lot of printing orders this year. For this reason, they also found a merchandiser to focus on printing, but except for a small amount of water printing , the others are all digital printing. Now as digital technology matures and there are more and more digital printing factories, digital printing�The price is getting lower year by year, and the production process is relatively simple and fast, so customers generally welcome it.
Under the “peak season” of gold, silver and silver, water printing has performed like this, and it will be more difficult for water printing to make a difference in the subsequent off-season market. In particular, digital printing factories have blossomed everywhere, and there is not much time left for water printing.
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