Recently, a textile boss complained: “A customer said he wanted to place an order of 100,000 meters, but when he saw the delivery date, he was immediately surprised and surprised! The order only had one additional condition, and it took 3 days to complete the shipment…”
With the off-season approaching, textile companies are often short of orders. However, they are also in a dilemma when faced with “unreasonable” demands from customers. After all, some orders are either accepted or not accepted.
I know you’re in a hurry, but the delivery deadline is really tight.
With the rapid rise of e-commerce and live broadcast platforms, clothing fashion trends are changing all the time. “Speed” has become the key for clothing companies to improve their market competitiveness, which has also changed the traditional model of the textile industry. Quick turnaround orders of multiple varieties and small batches account for an increasing proportion of textile transactions.
I believe many textile people have this feeling: “In the past, customers placed orders for hundreds of thousands of meters each, but now they have become several orders of 10,000 meters, and they are basically composed of diversified products. The delivery time is also significantly shortened from the original 10-15 days.”
Taking the production of four-sided elastic as an example, the daily output of a water-jet loom is about 260 meters. To complete an order of 100,000 meters in three days, approximately 130 looms are needed. But there is a prerequisite: the fabrics ordered by the buyers happen to be the varieties already produced by the weaving company, and there is no need for pre-production modification and debugging.
Generally speaking, weaving companies that are in the order shortage stage usually reduce the size requirements of orders. Several fabrics are often operated at the same time in the workshop, and the production progress is difficult to synchronize. If you rush to accept an urgent order at this time, you may try your best but still be unable to do so. Not to mention, the delivery time of orders under the quick response model is generally short, and any order placed may be at risk of being overdue.
That’s why the textile boss said that surprise turned into shock in an instant. A medium-sized order that needs to be completed in a very short period of time is really not something that a small-scale weaving company can take if they want.
In response to urgent orders, stocking up on goods may relieve stress
Now that the textile industry is dominated by quick response, the frequency of subsequent urgent orders will only be higher. Faced with such orders, the advantages of spot supermarkets have become extremely obvious. Some people even said that there is no textile manufacturer that does not have stocks in stock now.
In recent years, fabric spot supermarkets have sprung up like mushrooms after a rain. At first, the available varieties were mostly conventional fabrics such as pongee, imitation memory, and polyester taffeta. Nowadays, spot supermarkets cover more and more varieties, and there are not a few companies stocking imitation silk, satin, elastic fabrics and other varieties.
A weaving company revealed that it has built two fabric warehouses with a total area of more than 3,000 square meters, in which dozens of fabric categories are displayed, and each category stocks fabrics of hundreds of colors. We can quickly ship the fabric patterns selected by customers within 1 to 5 days, which can well cope with quick turnaround orders and comply with the trend of “fast fashion”.
Different from the traditional model, the spot model can pick up the goods immediately after the sample is confirmed. The product quality is relatively stable and there is no minimum order quantity limit. And as long as the inventory is sufficient, orders of tens of thousands of meters can be delivered quickly in a short time.
However, spot supermarkets are not without their drawbacks. Huge capital investment and huge inventory always test the capital liquidity of textile companies. When the market is running well, its advantages will be infinitely magnified. Once expectations are bearish, the potential risks of this fabric “reservoir” may be stimulated.
Postscript:
As the traditional off-season deepens, most textile companies will choose to make concessions in the face of customers’ “unreasonable” demands in order to facilitate the placement of orders. After all, if you still want to pick and choose orders now, you are underestimating the power of the off-season.
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