Two days ago, on a social platform, a textile boss posted a message asking for help, hoping that netizens could give some advice.
The current situation is quite tricky. The customer needs 30,000 meters of wrinkled nylon fabric. The quality of the samples is very good in all aspects and feels very soft. The quote given is more than 6 yuan. Now customers say that the unit price offered by some peers is even 30 cents lower. According to the boss, the quoted price of more than 6 yuan is close to the cost price and is just to support the workers. If you want to compete, you may have to lower your quality.
Netizens have different opinions on whether the order should be followed or not.
Opinion 1
Must follow, if you lose an order, you may lose only one
In fact, the fundamental purpose of this textile boss asking for help was to obtain this order. It can be seen from the replies in the comment area that the boss showed a high degree of recognition for the suggestions for following up on orders.
Some netizens said, “If you lose an order, you may just lose it. If the market is not good, you have to make a loss and lose money.” After all, as long as the product can be copied by peers, price competition is basically unavoidable, and now there are more and more customers who choose the price. . In the case of shortage of orders, based on the idea of making a deal, as long as you do not lose money, you have to take it.
Some netizens even lamented that not only you are raising workers, but your colleagues are also raising workers. In the end, everyone may be raising workers.
His words may seem rough, but his reasoning is not rough. Nowadays, the textile industry is obviously polarized. When order maintenance is not good, some companies will make concessions on negotiated prices in order to maintain normal production operations. When faced with the multiple-choice question of whether to protect orders or profits, everyone gave surprisingly consistent answers.
Opinion 2
Don’t worry, leave the choice to the customer
Regarding textile bosses who want to lower quality to win orders, the opinions given by netizens are quite interesting.
Agreeing, they feel that rather than worrying about whether to reduce quality, it is better to directly give the choice to customers. At the same time, they also provided highly targeted suggestions. For example, they made three versions of samples for customers to compare, 5 yuan, 5.8 yuan, and 6.5 yuan, allowing customers to choose independently.
There are also those who hold objections. These netizens believe that quality and price cannot be reduced, and that the quality they can guarantee and the risks they will bear should be promised to customers in writing, allowing customers to make their own decisions.
In the early research, we found that buyers have different requirements for fabrics. Some domestic orders have looser requirements in terms of fabric weight and raw materials. Therefore, lower prices have more advantages in such orders. Most buyers who have clear requirements for fabrics hope that the price will be kept within a reasonable range. After all, you get what you pay for.
Opinion 3
Give up, risk and profit are not proportional
Since there are people who want to fight for it, there are also people who want to give up.
As we all know, in the context of overcapacity, the textile industry has been forced to start the involution mode, and the price war has become more and more intense. The loss of profits has become a “heartache” for textile companies, and some companies have been operating at no cost or even at a loss.
Giving up on this order was a helpless move in the eyes of these netizens. If the order is obtained by lowering the quality, what if the customer suddenly changes his mind after the shipment and takes the opportunity to rip off the product on the pretext of substandard fabric quality, defaulting on payment, etc., wouldn’t it be worth the loss?
In their eyes, an order that is not profitable in the first place will bring losses to the company once variables occur. It may turn into inventory and occupy working capital, or it may turn into bad debt losses. When the risk is not proportional to the profit, choosing not to do it is just to protect yourself wisely.
For example, niche products often sell well in the market, but there are very few textile companies entering the market. The same reason applies.
If you encountered this situation, how would you choose? Welcome to leave a message in the comment area!
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