Quarterly textile and apparel professional market operation data released

A few days ago, the Circulation Branch of China Fabric Industry Federation announced the operation data of the professional fabric workwear market in the first quarter of 2017, focusing on the overall operation of the professional market in the first quarter of this year, the operation of new professional markets, and Highlight data were analyzed and interpreted.

Statistics show that from January to March this year, more than half of the 42 professional fabric workwear markets monitored by the Circulation Branch of the China Fabric Industry Federation increased year-on-year. In terms of new markets, , the eastern region still occupies a dominant position. In addition, several professional market groups relying on large industrial clusters have shown a trend of growth year after year.

The total transaction volume has increased steadily, with the eastern market taking the lead

From January to March 2017, the total turnover of 42 professional fabric workwear markets monitored by the Circulation Branch reached 226.266 billion yuan, a year-on-year increase of 7.86%. Among them, the transaction volume of 23 markets increased year-on-year, with an average increase of 11.20%; the transaction volume of 17 markets decreased year-on-year, with an average decrease of 13.09%; and the transaction volume of 2 markets remained the same as the same period last year.

Market operation efficiency has increased. From the perspective of market operating efficiency, the average operating efficiency of the 42 professional fabric workwear markets monitored from January to March 2017 was 10,799.56 yuan/square meter, a year-on-year increase of 7.86%; the average store efficiency was 830,900 yuan/shop, a year-on-year increase of 2.28% .

The market regional structure is obviously differentiated. From the perspective of regional structure, the turnover of the professional market in the eastern region reached 200.815 billion yuan from January to March, accounting for 88.75% of the total turnover of the professional market, a year-on-year increase of 8.61%; the turnover of the professional market in the central region increased by 16.40% year-on-year; the professional market turnover in the western region increased by 16.40% year-on-year; Market turnover declined, down 12.53% year-on-year.

The operating status of the production-based market is better than that of the sales-based market. From the perspective of circulation level, the 42 key monitoring market units include 24 production-based professional markets and 18 sales-based professional markets. From January to March 2017, the operating status of the production-based market was better than that of the sales-based market. The turnover of 24 production-based markets reached 192.273 billion yuan, a year-on-year increase of 9.08%; the turnover of 18 land-based markets was 33.993 billion yuan, a year-on-year increase of 1.45%.

The investment cost in the eastern region is slightly higher, and there is no new addition in the western region

According to statistics from the Circulation Branch, there were 7 new professional markets for fabric workwear from January to March 2017. The total investment in the new professional markets was 21.508 billion yuan; the total construction area of the new professional markets was 3.517 million square meters.

Among them, there is 1 newly opened market with an investment of 928 million yuan and a construction area of 394,000 square meters; 6 newly opened markets with an investment of 20.58 billion yuan and a construction area of 3.123 million square meters.

The investment cost in the eastern region is slightly higher than that in the central region. From January to March 2017, the average investment cost (investment per unit building area) of the new fabric workwear professional market was 6115.44 yuan/square meter. Data shows that the investment cost of new markets in the eastern region is 6,134.57 yuan/square meter, and that in the central region is 6,000 yuan/square meter.

New professional markets are concentrated in the central and eastern regions. From the perspective of regional structure, from January to March this year, there were 6 new professional fabric workwear markets in the eastern region, with a new market investment of 18.508 billion yuan, accounting for 86.05% of the national new market investment. There is one new market in the central region, with investment accounting for 13.95% of the investment in new markets nationwide, and construction area accounting for 14.22% of the construction area of new markets nationwide. From January to March, there was no new professional market for fabric workwear in the western region.

The origin market continues to be strong and the sales market has grown year-on-year

The Spring Festival holiday has become a double-edged sword. Looking at the reasons for the changes in market self-assessment turnover, it is not difficult to find that the Spring Festival in 2017 has arrived in January, which has brought completely different impacts to the professional markets in various places. Some professional markets said that the advance of the Spring Festival has extended the peak sales season, increased customer flow, and increased sales of winter clothing, which has increased the transaction volume in the first quarter. However, some professional markets missed part of the traditional peak sales season due to the early closing of the Spring Festival, which directly led to the early closing of the off-season, resulting in a decline in total transaction volume in the first quarter. The first quarter is an important time for traditional Spring Festival promotions, market closing, winter clothing clearance, and spring clothing launches.��, the market should make detailed arrangements in advance according to its own situation and grasp the operating rhythm.

The origin-based market continues to be strong. From January to March 2017, the turnover of 24 origin-based markets reached 192.273 billion yuan, a year-on-year increase of 9.08%. This number has remained above 7% for three consecutive years, a year-on-year increase of 7.73% over 2016 and a year-on-year increase over 2015. 11.07%. In recent years, the overall growth rate of the national fabric workwear industry has slowed down, but the growth momentum of the origin-based professional market has continued to be strong. It can be seen that the professional market supported by strong industrial clusters has shown a stronger competitive advantage. It is very noteworthy that several professional market groups relying on large-scale industrial clusters have shown consecutive growth results. This also shows that the scale and development level of industrial clusters directly determine the development level of professional markets.

The land sales market achieved year-on-year growth for the first time in three years. The transaction volume of 18 land-selling markets was 33.993 billion yuan, a year-on-year increase of 1.45%. This was the first year-on-year growth after a year-on-year decrease of 9.90% in 2016 and a year-on-year decrease of 4.32% in 2015. The land-based market has effectively increased its transaction volume and achieved year-on-year growth for the first time by adjusting the pace of winter clothing promotions and spring clothing launches in the first quarter, actively participating in the spring expo of various fabrics and workwear, adjusting floors, and sorting out merchants.

Market operation efficiency exceeds 10,000 yuan per square meter. The average operating efficiency of the 42 professional fabric workwear markets monitored from January to March 2017 was 10,799.56 yuan/square meter, which exceeded 10,000 yuan for the first time in recent years. It can be seen that the transformation and upgrading practice of my country’s professional fabric workwear market has achieved positive results in adjusting indoor layout and improving brand added value. It has gradually shifted from a large and comprehensive model that wins by quantity to refined operations.

Investment in informatization and intelligence increases investment costs. The average investment cost (investment per unit building area) of the new fabric workwear professional market from January to March 2017 was 6115.44 yuan/square meter, while this figure was 4620.69 yuan/square meter last year. In addition, in the new fabric workwear professional market from January to March 2017, there are still many large-scale projects with investment exceeding 3 billion yuan. However, it is worth noting that compared with previous projects that won by floor area, This year’s new markets have paid more attention to increasing investment in smart equipment, information technology, etc. Most of the new markets have initially met the hardware conditions for building smart malls. This phenomenon has also led to an increase in market investment costs to a certain extent. .

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