Clothing Fair and Fashion Week—Charming Humen once again shines with fashion business cards
“In 2022, the annual gross industrial output value of Humen’s clothing and apparel industry will exceed 42 billion yuan, and the annual sales will exceed 83 billion yuan, becoming a beautiful city card of Humen.” At the 26th meeting held on March 22 At the China (Humen) International Clothing Fair and 2023 Greater Bay Area (Humen) Fashion Week (hereinafter referred to as the “Humen Clothing Fair”), Wu Qingqiu, deputy secretary of the Party Committee and Mayor of Humen Town, introduced that since the International Clothing Fair was founded in 1996 , the Humen Clothing Fair is not only a window for Humen to display to the outside world, but also a witness to the glorious development of the textile and garment industry. It is also a platform to serve the highquality development of the textile and garment industry.
After 25 years of accumulation and development, this Humen Fashion Fair and Fashion Week highlights the concept of “exhibition city integration” and carefully arranges nearly 30 items such as the “Humen Cup” finals, fashion releases, industry summits, and merchant displays. Professional activities, such as Check-in Fashion·Trend Humen, Tesco Humen Clothing, Humen Clothing Industry Tour and other cultural and entertainment activities will be held at the same time to drive consumption and ignite the whole city. We are committed to presenting a fashion event with fashion collection, wisdom blending and bright highlights.
Create a world-class clothing industrial clusterpioneer zone
The clothing and apparel industry is the pillar industry of Humen and the strategic pillar industry of Dongguan. Humen has been vigorously implementing the “garment development of the town”, combining the “three districts, two belts and one core” industry-city pattern, and actively building a world-class clothing industry cluster pioneer area. The pilot area is centered on the three major projects of the TOD core area of Humen High-Speed Railway Station, the Greater Bay Area International Fashion Valley, and the pyramid structure of the Greater Bay Area Yiliu Fashion Industrial Park, radiating to drive intelligent production, professional markets,The comprehensive upgrade of e-commerce sales, transportation and logistics has promoted the development of the clothing and apparel industry towards high-end, intelligent and branding, forming a large-scale industry Clusters, complete supporting industrial chains, and mature and developed market systems.
“As one of the five pillar industries in Dongguan, the textile and garment industry has gradually transformed from pure processing and manufacturing in the past to integrating R&D and design, advanced manufacturing and brand marketing after more than 40 years of development, forming a A large-scale industrial cluster, a complete industrial chain and a mature and developed market system.” Xing Wenju, member of the Standing Committee of the Dongguan Municipal Party Committee and deputy mayor, said that as an important industrial cluster for the domestic textile and garment industry, Humen has been committed to building an industrial platform and cultivating The fashion brand promotes collaborative innovation in the industry and has become the promoter and leader of the textile and garment industry in Humen City, creating the beautiful business card of the Humen Clothing Fair.
“This Humen Service Fair is a powerful measure to strengthen resource integration, industrial circulation and market linkage in the Greater Bay Area. It is a vivid exploration for the industry to organically combine the implementation of the strategy of expanding domestic demand with deepening supply-side structural reform. The event highlights The concept of exhibition city integration has built an industrial ecology that is highly coupled with fashion design, production and manufacturing, circulation and commerce, which is of great significance for showing the style and style of Humen in the new era and the vitality and charm of fashion.” ChinaTextile Sun Ruizhe, President of the Industrial Federation, said that as one of the most dynamic and innovative regions in my country, the Guangdong-Hong Kong-Macao Greater Bay Area is home to masters, big names and major events, with technology, creativity,Talentgathering, it is a fashion development highland with global leadership. Humen is the hub and important town of the textile and garment industry in the Greater Bay Area. Over the years, Humen has continued to strengthen its manufacturing and integrated services, and its industrial scale advantages, supporting advantages, and first-mover advantages have made great strides in creative design, brand cultivation, intelligent manufacturing, e-commerce, and overseas Cooperation, responsible development and other aspects have developed rapidly. With the direction of “the fashion center of the Guangdong-Hong Kong-Macao Greater Bay Area, a famous city for Chinese clothing and apparel fashion brands, and a world-class fashion industry cluster”, Humen is becoming a new fashion landmark and source of fashion in the Greater Bay Area.
Gathering industry resources at home and abroad
The Humen Clothing Fair has always been a grandstand for trends. High-end forums, trend lectures, creative competitions, static displays and other activities display the new situation, new trends, new models, new technologies, and new business formats in the industry in an all-round and multi-angle manner. This time is no exception.
The fashion show of this Humen Clothing Fair is still an arena for major powerful brands to compete for beauty. YISHION/ is pure and enriches the people. The powerful women’s wear NEWFOUND/ New Side, ANOTHER ONE/ Annadi, LIVE WIRE/ Highlight International, MEIZHINV /Charming Girl, etc. will hold special brand launches. This year’s Humen Fashion Fair also added a unique “aerial fashion show” – using drones to “move” the Humen fashion stage into the air, presenting a unique “technological fashion feast” with Humen characteristics.
In the exhibition area of the main venue, there are many latest masterpieces of powerful brands and designers, including Huang Guangchen, one of China’s top ten designers, high-end customization brand Moyan, a designer who focuses on new national fashion, as well as the 6th Humen Clothing Fair. The “China Creative Fashion and Apparel Printing Exhibition” also once again showcased printing products that represent the current advanced level of the domestic clothing and apparel printing industry.
This year’s Humen Clothing Fair also introduced new innovationsForest-themed spring and summer new products hope to bring consumers a new experience in terms of quality, fabrics, styles, styles, etc., with carefully arranged scene-based booth displays , striving to leave a deep impression on the audience.
The charming Humen fashion is attracting more and more attention from the fashion world.
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